Marketing channels : a management view /
Marketing Channels: A Management View by Bert Rosenbloom provides a comprehensive examination of the design, management, and performance of marketing channels. The book explains how products and services move from producers to final consumers through wholesalers, retailers, agents, distributors, and...
Saved in:
| Main Author: | |
|---|---|
| Format: | Book |
| Published: |
Mason, Ohio :
Thomson/South-Western,
c2004.
|
| Edition: | 7th ed. |
| Subjects: | |
| Online Access: | http://www.loc.gov/catdir/enhancements/fy1215/2002116683-d.html http://www.loc.gov/catdir/enhancements/fy1215/2002116683-t.html http://www.loc.gov/catdir/enhancements/fy1302/2002116683-b.html |
| Tags: |
Add Tag
No Tags, Be the first to tag this record!
|
Search Result 1
