rdf-syntax-grammar
mods:
  schema location: http://www.loc.gov/mods/v3 http://www.loc.gov/standards/mods/v3/mods-3-2.xsd
  title info:
    title: Marketing management
  name:
    name part: Kotler, Philip.
    role:
      role term: creator
  name:
    name part: Keller, Kevin Lane
    name part: 1956-
  type of resource: text
  origin info:
    place:
      place term: Upper Saddle River, N.J
    publisher: Pearson Prentice Hall
    date issued: c2009
    edition: 13th ed.
    issuance: monographic
  physical description:
    extent: 1 v. (various pagings) : col. ill. ; 29 cm.
  note: Philip Kotler and Kevin Lane Keller.
  note: Includes bibliographical references and index.
  note: eng.
  subject:
    topic: Marketing
  classification: 658.8 KOT
  identifier: 9780136009986
  identifier: 0136009980
  identifier: 9780131357976 (pbk.)
  identifier: 0131357972 (pbk.)
  identifier: http://www.loc.gov/catdir/toc/ecip087/2008000337.html
  related item:
    location:
      url: http://www.loc.gov/catdir/toc/ecip087/2008000337.html
  record info:
    record content source: MCCL
    record change date: 20260623084140.0
    language of cataloging:
      language term: eng.