Mathur, U. C. (2008). International marketing management: Text and cases. SAGE.
Chicago Style (17th ed.) CitationMathur, U. C. International Marketing Management: Text and Cases. New Delhi: SAGE, 2008.
MLA (9th ed.) CitationMathur, U. C. International Marketing Management: Text and Cases. SAGE, 2008.
Warning: These citations may not always be 100% accurate.