Marketing management /
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| Main Author: | |
|---|---|
| Other Authors: | |
| Format: | Book |
| Published: |
New Delhi:
Prentice Hall of India,
c2009.
|
| Edition: | 13th ed. |
| Subjects: | |
| Online Access: | http://www.loc.gov/catdir/toc/ecip087/2008000337.html |
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MARC
| LEADER | 00000cam a2200000 a 4500 | ||
|---|---|---|---|
| 005 | 20251009093141.0 | ||
| 020 | |a 9788120335707 |c TZS 29,560/= | ||
| 040 | |a MCCL |b eng. |e AACR 2nd rev. ed. | ||
| 082 | 0 | 0 | |a 658.8 KOT |
| 100 | 1 | |a Kotler, Philip. | |
| 245 | 1 | 0 | |a Marketing management / |c Philip Kotler and Kevin Lane Keller. |
| 250 | |a 13th ed. | ||
| 260 | |a New Delhi: |b Prentice Hall of India, |c c2009. | ||
| 300 | |a xxxiii, 634p. : |b ill.pictures ; |c 27cm. | ||
| 504 | |a Includes bibliographical references and index. | ||
| 546 | |a eng. | ||
| 650 | 0 | |a Marketing | |
| 650 | 0 | |a Marketing management | |
| 700 | 1 | |a Keller, Kevin Lane, | |
| 856 | 4 | 1 | |u http://www.loc.gov/catdir/toc/ecip087/2008000337.html |
| 942 | |c BK | ||
| 999 | |c 12359 |d 12359 | ||