Marketing management /
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| Main Author: | |
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| Other Authors: | |
| Format: | Book |
| Published: |
New Delhi:
Prentice Hall of India,
c2009.
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| Edition: | 13th ed. |
| Subjects: | |
| Online Access: | http://www.loc.gov/catdir/toc/ecip087/2008000337.html |
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| Physical Description: | xxxiii, 634p. : ill.pictures ; 27cm. |
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| Bibliography: | Includes bibliographical references and index. |
| ISBN: | 9788120335707 |