Citazione Stile APA (7a Edizione)

Johansson, J. K. (2006). Global marketing: Foreign entry, local marketing & global management (4th ed.). McGraw-Hill Irwin.

Citazione stile Chigago Style (17a edizione)

Johansson, Johny K. Global Marketing: Foreign Entry, Local Marketing & Global Management. 4th ed. Boston: McGraw-Hill Irwin, 2006.

Citatione MLA (9a ed.)

Johansson, Johny K. Global Marketing: Foreign Entry, Local Marketing & Global Management. 4th ed. McGraw-Hill Irwin, 2006.