Hollensen Svend. (2004). Global marketing: / Svend Hollensen (3rd ed.). Financial Times/Prentice Hall.
Cita Chicago Style (17a ed.)Hollensen Svend. Global Marketing: / Svend Hollensen. 3rd ed. Harlow: Financial Times/Prentice Hall, 2004.
Cita MLA (9a ed.)Hollensen Svend. Global Marketing: / Svend Hollensen. 3rd ed. Financial Times/Prentice Hall, 2004.
Precaución: Estas citas no son 100% exactas.