Strategic product creation : deliver customer satisfaction from every level of your company /

Strategic Product Creation is a true working guide to developing market-savvy, cost-effective products and services. Delivering expert guidance in the five key stages of product development, authors Ronald Kerber and Timothy Laseter present real-world examples of industry leaders who have produced i...

Description complète

Enregistré dans:
Détails bibliographiques
Auteur principal: Kerber, Ronald L.
Autres auteurs: Laseter, Timothy M., Russell, Max
Format: Livre
Publié: New York : McGraw-Hill, c2007.
Sujets:
Accès en ligne:http://www.loc.gov/catdir/toc/ecip071/2006030953.html
http://www.loc.gov/catdir/enhancements/fy0669/2006030953-b.html
http://www.loc.gov/catdir/enhancements/fy0669/2006030953-d.html
Tags: Ajouter un tag
Pas de tags, Soyez le premier à ajouter un tag!