Kerber, R. L., Laseter, T. M., & Russell, M. (2007). Strategic product creation: Deliver customer satisfaction from every level of your company. McGraw-Hill.
Citazione stile Chigago Style (17a edizione)Kerber, Ronald L., Timothy M. Laseter, e Max Russell. Strategic Product Creation: Deliver Customer Satisfaction from Every Level of Your Company. New York: McGraw-Hill, 2007.
Citatione MLA (9a ed.)Kerber, Ronald L., et al. Strategic Product Creation: Deliver Customer Satisfaction from Every Level of Your Company. McGraw-Hill, 2007.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.