Operations management : an international perspective/
This fascinating new core textbook, authored by a highly respected academic with over a decade of industry experience, takes a global and strategic approach to the important topic of operations management (OM). Integrating contemporary and traditional theories the text covers everything a student ne...
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| 格式: | 图书 |
| 出版: |
Australia:
Thomson,
c2008.
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| 总结: | This fascinating new core textbook, authored by a highly respected academic with over a decade of industry experience, takes a global and strategic approach to the important topic of operations management (OM). Integrating contemporary and traditional theories the text covers everything a student needs to understand the reality of operations in the modern world and combines the latest cutting-edge thinking with innovative learning features. Written in a concise and engaging style and based on up-to-date research in the field, the book provides a range of international case studies and examples that help students to apply theoretical knowledge to real-world practice |
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| 实物描述: | xxviii, 466p.: ill. (chieflly col.); 28cm. |
| 参考书目: | Includes bibliographic references and index |
| ISBN: | 9781844805341 |