International business : the challenge of global competition /
This text provides comprehensive coverage for instructors and adopters who like to deal with a broad range of topics and show students the steps a business must take to go global
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| Main Author: | |
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| Format: | Book |
| Published: |
Boston :
McGraw-Hill/Irwin,
2008.
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| Edition: | 7th ed. |
| Subjects: | |
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| Summary: | This text provides comprehensive coverage for instructors and adopters who like to deal with a broad range of topics and show students the steps a business must take to go global |
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| Physical Description: | xxxii, 623p. : ill. ; 28 cm. |
| Bibliography: | Includes indexes. |
| ISBN: | 9780073530161 |