Strategy : winning in the marketplace : core concepts, analytical tools, cases /
This book covers developments in business stategy theory and practice as: the growing scope and strategic importance of collaborative alliances; the continuing march of industries and companies to wider globalization; the inclusion of the resource-based view of the firm as standard part of strategic...
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| Format: | Book |
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Boston:
McGraw-Hill,
c2004
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| LEADER | 00000nam a22000007a 4500 | ||
|---|---|---|---|
| 005 | 20250929114732.0 | ||
| 020 | |a 0072847700 |c TZS 8,000/= | ||
| 040 | |a MCCL |b eng. |e AACR 2nd rev. ed. | ||
| 082 | |a 658.4012 THO | ||
| 100 | |a Thompson, Arthur A. | ||
| 245 | |a Strategy : |b winning in the marketplace : core concepts, analytical tools, cases / |c Arthur A. Thompson, Jr., John E. Gamble, A.J. Strickland III. | ||
| 260 | |a Boston: |b McGraw-Hill, |c c2004 | ||
| 300 | |a xxxii, (various paging) : |b col. ill. ; |c 26 cm. | ||
| 504 | |a Includes indexes | ||
| 520 | |a This book covers developments in business stategy theory and practice as: the growing scope and strategic importance of collaborative alliances; the continuing march of industries and companies to wider globalization; the inclusion of the resource-based view of the firm as standard part of strategic analysis; the spread of high-velocity change to more industries and company environments; and the fundamental changes in both strategy and internal operations as a result of the implementation of Internet technology applications accross the globe | ||
| 546 | |a eng. | ||
| 650 | |a Strategic planning | ||
| 650 | |a management | ||
| 650 | |a Strategic planning--Case studies | ||
| 700 | |a Gamble, John | ||
| 700 | |a Strickland, A. J. | ||
| 942 | |c BK | ||
| 999 | |c 11370 |d 11370 | ||