APA (7th ed.) Citation

KELLEY, L., SHEEHAN, K., DOBIAS,L., KORANDA, D., & JUGENHEIMER, D. (2023). Advertising media planning: A brand management approach (5th ed.). Routledge, Taylor & Francis Group.

Chicago Style (17th ed.) Citation

KELLEY, L.D, K.M SHEEHAN, DOBIAS,L, D.E KORANDA, and D.W JUGENHEIMER. Advertising Media Planning: A Brand Management Approach. 5th ed. New York: Routledge, Taylor & Francis Group, 2023.

MLA (9th ed.) Citation

KELLEY, L.D, et al. Advertising Media Planning: A Brand Management Approach. 5th ed. Routledge, Taylor & Francis Group, 2023.