Essentials of strategic management
This text cuts no corners in providing the reader with the essentials of the most important concepts and techniques in strategic management. It is aimed at undergraduate and graduate courses in strategic management and business policy
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| 格式: | 图书 |
| 出版: |
Harlow :
Pearson Education Limited ,
c 2014.
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| 版: | 5th ed. |
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| 总结: | This text cuts no corners in providing the reader with the essentials of the most important concepts and techniques in strategic management. It is aimed at undergraduate and graduate courses in strategic management and business policy |
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| 实物描述: | ii, 188 p. : ill. ; 28 cm. |
| 参考书目: | Includes reference and index p. 180 - 187 |
| ISBN: | 9781292020907 |