International marketing management /

International marketing management /

For every company that is active internationally, a systematically operated cross-national marketing management is indispensable in order to secure its own existence in the long term. The rapid changes on many markets and in many countries also mean that professional information gathering and proces...

Saved in:

书目详细资料
主要作者:	Berndt, Ralph
其他作者:	ALTOBELLI, Claudia F., SANDER, Mathias
格式:	图书
出版:	Berlin : Springer Gabler, 2023.
主题:	International marketing planning Marketing environment International market research International market strategies International campanies management
在线阅读:	https://doi.org/10.1007/978-3-662-66800-9
标签:	添加标签没有标签, 成为第一个标记此记录!

相似书籍

International marketing strategy : analysis, development and implementation
由: DOOLE, I. (Author)
出版: (2022)

International business and marketing management
由: Singh, Yogendra
出版: (2004)

International marketing /
由: Ghauri, Pervez N.
出版: (2024)

International marketing
由: CZINKOTA, M.R
出版: (2023)

International marketing research
由: Kumar,V
出版: (2000)

International marketing
由: Cateora Philip R.
出版: (2005)

International marketing : principles and practice : a management-oriented approach
由: Hollensen, Svend
出版: (2021)

Marketing management : past, present and future
出版: (2021)

Marketing Management
由: KOTLER, P. (Author)
出版: (2022)

International marketing /
出版: (2024)

Element of marketing management : a practical approach
由: Msangi Timon M.
出版: (2007)

International marketing management : text and cases /
由: Mathur, U. C.
出版: (2008)

International marketing management : text and cases /
由: Mathur, U. C.
出版: (2008)

International marketing /
由: Joshi, Rakesh Mohan
出版: (2005)

International marketing and export management / by
由: ALBAUM, G.
出版: (2016)

Modern international business : theory and practice /
由: Jain, J. N.
出版: (2007)

International financial market integration /
出版: (1993)

Marketing planning : a global perspective/
由: Hollensen, Svend
出版: (2010)

International capital markets : developments, prospects, and key policy issues
出版: (1999)

Introduction to marketing management : text and cases /
由: Rewoldt, Stewart H.
出版: (1981)

Export marketing :
由: Rathor, B. S.
出版: (1988)

International marketing /
由: Cateora, Philip R.
出版: (2005)

International marketing /
由: Cateora, Philip R.
出版: (1996)

International marketing /
由: Cateora, Philip R.
出版: (2007)

International marketing /
由: Cateora, Philip R.
出版: (2002)

International marketing /
出版: (2016)

International marketing /
由: Cateora, Philip R.
出版: (2007)

International marketing /
由: Cateora, Philip R.
出版: (2002)

International corporate finance /
由: Madura, Jeff
出版: (2006)

Marketing strategy /
由: Fifield Paul
出版: (1992)

The international money market /
由: Dufey, Gunter
出版: (1978)

International marketing : winning in the new global economy/
出版: (2023)

Global financial markets /
由: Giddy, Ian H.
出版: (1994)

/The SAGE handbook of international marketing.
由: Kotabe, Masaaki
出版: (2009)

Essentials of marketing : a marketing strategy planning approach /
由: Perreault, William D.
出版: (2010)

Essentials of marketing : a global- managerial approach /
由: Perreault, William D.
出版: (2003)

The Practical approach to marketing management
由: Morse, Stephen
出版: (1967)

Global marketing management /
由: Kotabe, Masaaki
出版: (2010)

Marketing classics : a selection of influential articles /
由: Enis Ben M.
出版: (1985)

The influence of internal marketing on customer buying decision: The case of Nyanza bottling company limited.
由: Mwakalukwa,Tulinagwe .
出版: (2024)