The crisis manager : facing disasters, conflicts, and failures/

Na minha lista:
Detalhes bibliográficos
Autor principal: Lerbinger, Otto
Formato: Livro
Publicado em: New York: Routledge,, c2012
Edição:2nd.ed.
Assuntos:
Tags: Adicionar Tag
Sem tags, seja o primeiro a adicionar uma tag!
Sumário:
  • Understanding crises Risk management : preparing for the worst Crisis communication Image restoration strategies in crisis communication Natural crises Biological crises Technological crises Confrontation crises Crises of malevolence Crises of mismanagement Crises of skewed management values Crises of deception Crises of management misconduct