Marketing Management
The world of marketing is changing every day - and in order for students to have a competitive edge, they need a text that reflects the best and most recent marketing theory and practices. Marketing Management collectivelyuses a managerial orientation, an analytical approach, a multidisciplinarypers...
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| 格式: | 图书 |
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Harlow:
Pearson Education,
c 2022.
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| 版: | 16th ed. |
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Mzumbe University Main Campus Library
| 索引号: |
658.8 KOT |
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