Cita APA (7a ed.)

MARSHALL, G., & JOHNSON, M. (2023). Marketing management (4th ed.). McGraw Hill.

Cita Chicago Style (17a ed.)

MARSHALL, G.W, y M.W JOHNSON. Marketing Management. 4th ed. New York: McGraw Hill, 2023.

Cita MLA (9a ed.)

MARSHALL, G.W, y M.W JOHNSON. Marketing Management. 4th ed. McGraw Hill, 2023.