Services marketing : concepts, strategies, and cases /
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| 主要作者: | Hoffman, K. Douglas |
|---|---|
| 其他作者: | Bateson, John |
| 格式: | 图书 |
| 出版: |
Boston:
Cengage,
c 2024.
|
| 版: | 6th edition. |
| 主题: | |
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