Wirtz, J., Lovelock, C., & Chew, P. (2022). Essentials of services marketing (4th ed.). Harlow.
Citação norma ChicagoWirtz, Jochen, Christopher Lovelock, and Patricia Chew. Essentials of Services Marketing. 4th ed. Pearson Education, Limited: Harlow, 2022.
Citação norma MLAWirtz, Jochen, et al. Essentials of Services Marketing. 4th ed. Harlow, 2022.
Nota: a formatação da citação pode não corresponder 100% ao definido pela respectiva norma.