Understanding strategic management /

Understanding strategic management /

Understanding Strategic Management' is the ideal introduction to strategy for students who require a concise, informative and practical approach. The book's four-part structure defines the concept of strategy, before using the overarching strategic framework of analysis, formulation, and i...

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Detalhes bibliográficos
Autor principal: HENRY, A.E (Author)
Formato: Livro
Publicado em: Oxford : University Press, c 2021.
Edição:4th ed.
Assuntos:
Strategic planning
Management
Strategic formulation
Business and Management
Strategic analysis
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