Understanding strategic management /
Understanding Strategic Management' is the ideal introduction to strategy for students who require a concise, informative and practical approach. The book's four-part structure defines the concept of strategy, before using the overarching strategic framework of analysis, formulation, and i...
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| Autor principal: | |
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| Formato: | Libro |
| Publicado: |
Oxford :
University Press,
c 2021.
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| Edición: | 4th ed. |
| Materias: | |
| Etiquetas: |
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| LEADER | 00000cam a2200000 i 4500 | ||
|---|---|---|---|
| 005 | 20250711082950.0 | ||
| 020 | |a 9780198859833 |c TZS 223,194/= | ||
| 020 | |a 019885983X | ||
| 040 | |a MUL |b eng. |e AACR 2 rev ed. | ||
| 082 | |a 658.4012 HEN | ||
| 100 | 1 | |a HENRY, A.E (Author) | |
| 245 | 1 | 0 | |a Understanding strategic management / |c Anthony E. Henry |
| 250 | |a 4th ed. | ||
| 260 | |a Oxford : |b University Press, |c c 2021. | ||
| 300 | |a xix, 387 p. : |c 25 cm. |b ill. ; | ||
| 504 | |a Includes index p. 376 - 387 | ||
| 505 | |a pt. 1. What is Strategy? What is Strategy? pt. 2. Strategic Analysis. Evaluating the Macro-environment Industry Analysis The Organization: Value-Creating Activities The Internal Environment: A Resource-Based View of Strategy pt. 3. Strategy Formulation. Business Strategy Corporate Strategy International Strategy pt. 4. Strategy Implementation. Organizational Structures and Strategic Change Strategic Leadership Corporate Governance and Corporate Social Responsibility | ||
| 520 | |a Understanding Strategic Management' is the ideal introduction to strategy for students who require a concise, informative and practical approach. The book's four-part structure defines the concept of strategy, before using the overarching strategic framework of analysis, formulation, and implementation to show how strategy can be used to develop a sustainable competitive advantage in business. | ||
| 546 | |a eng. | ||
| 650 | 0 | |a Strategic planning | |
| 650 | 0 | |a Management | |
| 650 | 0 | |a Strategic formulation | |
| 650 | 0 | |a Business and Management | |
| 650 | 0 | |a Strategic analysis | |
| 942 | |c BK | ||
| 999 | |c 10826 |d 10826 | ||