Peter, J. P., & Donnelly, J. H. (1995). Marketing management: Knowledge and skills (4th ed.). Irwin.
Citazione stile Chigago Style (17a edizione)Peter, J. Paul, e James H. Donnelly. Marketing Management: Knowledge and Skills. 4th ed. Chicago: Irwin, 1995.
Citatione MLA (9a ed.)Peter, J. Paul, e James H. Donnelly. Marketing Management: Knowledge and Skills. 4th ed. Irwin, 1995.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.