Marketing today's academic library : a bold new approach to communicating with students /

Marketing today's academic library : a bold new approach to communicating with students /

In Marketing Today's Academic Library, Brian Mathews uses his vast experience to speak directly to the academic library practitioner about matching services with user needs. This book proposes new visions and ideas, challenging the traditional way of thinking and providing a framework to target...

Descripción completa

Guardado en:

Detalles Bibliográficos
Autor principal:	Mathews, Brian
Formato:	Libro
Publicado:	Chicago : American Library Association, c2009.
Materias:	Academic libraries Libraries and students. Advertising Libraries. Public Relations. Marketing.
Etiquetas:	Agregar Etiqueta Sin Etiquetas, Sea el primero en etiquetar este registro!

Ejemplares similares

Robots in academic libraries : advancements in library automation /
Publicado: (2013)

A practical guide to information literacy assessment for academic librarians /
Publicado: (2007)

Instant Web forms and surveys for academic libraries
por: Junion-Metz, Gail
Publicado: (2001)

Measuring quality : performance measurement in libraries /
por: Poll, Roswitha
Publicado: (2007)

Academic libraries in urban and metropolitan areas : a management handbook /
Publicado: (1992)

Providing library services for distance education students : a how-to-do-it manual /
por: Goodson, Carol F.
Publicado: (2001)

Collection management in academic libraries /
Publicado: (1996)

Library service : / brief guide to the use of the library facilities and library regulations
Publicado: (1973)

Library service : / brief guide to the use of the library facilities and library regulations
Publicado: (1973)

Involvement of library users in collection development of hybrid academic libraries in Tanzania
por: Mwilongo, Kardo
Publicado: (2024)

Cost management for university libraries : with attached CD-ROM /
por: Ceynowa, Klaus
Publicado: (2003)

Academic librarianship by design : a blended librarian's guide to the tools and techniques /
por: Bell, Steven J.
Publicado: (2007)

The failure of resource sharing in public libraries and alternative strategies for service /
por: Ballard, Thomas H.
Publicado: (1986)

Constraints facing African academic libraries in applying electronic security systems to protect library materials
por: Kotoroi, Gladness
Publicado: (2024)

Collection development guiding tools in academic libraries in Tanzania
por: Mwilongo, Kardo Joseph
Publicado: (2024)

Relegation and stock control in libraries /
por: Urquhart, J. A.
Publicado: (1976)

Library interior layout and design : proceedings of the seminar, held in Frederiksdal, Denmark, June 16-20, 1980 /
Publicado: (1982)

Libraries in the information society /
Publicado: (2002)

Microforms in libraries : a reader /
Publicado: (1975)

Library administration : theory and practice
por: Mittal R. L.
Publicado: (2007)

Libraries and learning resource centres
por: Edwards Brian
Publicado: (2009)

Information literacy education : a process approach : professionalising the pedagogical role of academic libraries /
por: Torras, Maria-Carme
Publicado: (2008)

World directory of biological and medical sciences libraries /
Publicado: (1988)

Library management and marketing in a multicultural world : Proceedings of the 2006 IFLA Management and Marketing Section's Conference , Shanghai, 16-17 August, 2006 /
Publicado: (2007)

Information management and organizational change in higher education : the impact on academic libraries /
Publicado: (1992)

Guidelines for legislative libraries /
por: Cuninghame, Keith
Publicado: (2009)

B. Lib. Guide : a complete source-book for certificate, diploma and bachelor's courses in library and information science
por: Lal, C.
Publicado: (2009)

Librarians and professional status : continuing professional development and academic libraries /
por: Roberts, Norman
Publicado: (1991)

Library management
por: Sharma, C. K.
Publicado: (2005)

Library manual
por: Kumar, Krishan
Publicado: (2008)

Managing electronic government information in libraries: issues and practices
Publicado: (2009)

Case studies in library and information science ethics /
por: Buchanan, Elizabeth A.
Publicado: (2009)

Systematic review on mobile technology in marketing academic libraries in developing countries
por: Mwilongo, Kardo Joseph
Publicado: (2024)

Learn library and society
por: Dhiman, Anil Kumar
Publicado: (2005)

Library administration and management
por: Kumar Krishnan
Publicado: (2005)

Learn library management
por: Dhiman, Anil Kumar
Publicado: (2005)

Library administration and management
por: Kumar, Krishan
Publicado: (1987)

Library without walls
por: Singh
Publicado: (2005)

The library security and safety guide to prevention, planning, and response
Publicado: (2009)

University libraries in developing countries : structure and function in regard to information transfer for science and technology : proceedings of the IFLA/Unesco Pre-Session Seminar for Librarians from Developing Countries, München, August 16-19, 1983 /
Publicado: (1985)