APA (7th ed.) Citation

Boone, L. E., Kurtz, D. L., & Sandburg, E. (1998). Contemporary marketing: Wired (9th ed.). Dryden Press.

Chicago Style (17th ed.) Citation

Boone, Louis E., David L. Kurtz, and Eric Sandburg. Contemporary Marketing: Wired. 9th ed. Fort Worth: Dryden Press, 1998.

MLA (9th ed.) Citation

Boone, Louis E., et al. Contemporary Marketing: Wired. 9th ed. Dryden Press, 1998.