| 000 | 00632cam a2200205 a 4500 | ||
|---|---|---|---|
| 020 |
_a0256139504 _cTZS 6,000 |
||
| 020 | _a0256206821 (International student ed.) | ||
| 040 |
_aMUL _beng _eAACR |
||
| 082 | 0 | 0 | _a658.848 CAT |
| 100 | 1 | _aCateora, Philip R. | |
| 245 | 1 | 0 |
_aInternational marketing / _cPhilip R. Cateora. |
| 250 | _a9th ed. | ||
| 260 |
_aChicago : _bIrwin, _cc1996. |
||
| 300 |
_axxiii, 770 p. : _bill. ; _c26 cm. |
||
| 440 | 4 | _aThe Irwin series in marketing | |
| 504 | _aIncludes bibliographical references and indexes. | ||
| 650 | 0 | _aExport marketing. | |
| 650 | 0 | _aInternational business enterprises. | |
| 942 | _cBK | ||
| 999 |
_c6561 _d6561 |
||