000 | 00520cam a2200181 i 4500 | ||
---|---|---|---|
020 |
_a0220663351 : _cTZS 99/= |
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020 | _a0220663378 (pbk.) | ||
040 |
_aMUL _beng _eAACR |
||
082 | 0 | 0 | _a659.13 ADA |
100 | 1 | _aAdams, James R. | |
245 | 1 | 0 |
_aMedia planning / _cJames R. Adams. |
250 | _a2d ed. | ||
260 |
_aLondon : _bBusiness Books, _c1977. |
||
300 |
_axiv, 232 p., [2] leaves of plates : _bill. ; _c25 cm. |
||
504 | _aIncludes bibliographies and index. | ||
650 | 0 | _aAdvertising media planning. | |
942 | _cBK | ||
999 |
_c6367 _d6367 |