000 | 00604cam a2200181 a 4500 | ||
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020 | _a0471551872 (alk. paper) : | ||
040 |
_aMUL _beng _eAACR |
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082 | 0 | 0 | _a658.800285 HOL |
100 | 1 | _aHoltz, Herman | |
245 | 1 | 0 |
_aDatabased marketing / _cHerman Holtz |
260 |
_aNew York : _bWiley, _cc1992. |
||
300 |
_axix, 300 p. : _bill. ; _c24 cm. |
||
504 | _aIncludes bibliographical references (p. 291-295) and index. | ||
650 | 0 | _aDatabase marketing. | |
856 | 4 | _uhttp://www.loc.gov/catdir/toc/onix04/92000326.html | |
856 | 4 | 2 | _uhttp://www.loc.gov/catdir/enhancements/fy0706/92000326-d.html |
942 | _cBK | ||
999 |
_c6193 _d6193 |