000			00637nam a2200217 4500
020			_a9788177584509 _cTZS 28886.25
040			_aMUL _beng. _eAACR
082			_a658.8 LEV
100			_aLovelock, Christopher
245			_aService marketing : _bPeople, Technology, Strategy / _cChrostopher Lovelock, Jochen Wirtz and Jayanta Chatterjee,
250			_a5th ed.
260			_aNew York : _bPearson , _cc2006.
300			_axvi , 594 p . : _bill . ; _c26 cm
500			_aIncludes index.
546			_aeng.
650			_aMarketing
650			_aConsumer behavior
700			_aWirtz, Jochen
700			_aChatterjee, Jayanta
942			_cBK
999			_c6179 _d6179