000 00643cam a2200169 a 4500
020 _a0873894057 (alk. paper)
040 _aMUL
_beng.
_eAACR
082 0 0 _a658.812 VAV
100 1 _aVavra, Terry G.
245 1 0 _aImproving your measurement of customer satisfaction :
_ba guide to creating, conducting, analyzing, and reporting customer satisfaction measurement programs /
_c/ Terry G. Vavra
260 _aMilwaukee, Wis. :
_bASQ Quality Press,
_cc1997.
300 _axviii, 490 p. :
_bill. ;
_c24 cm.
504 _aIncludes bibliographical references (p. [465]-476) and index.
546 _aeng.
650 0 _aConsumer satisfaction
942 _cBK
999 _c6152
_d6152