000 00712nam a2200205 4500
020 _a 0966641329
_cTZS 5250/=
040 _aMUL
_beng
_eAACR
_cMUL
082 _a658.812 DEF
110 _aMontgomery Research, Inc.
245 _aDefying the limits :
_breaching new heights in customer relationship management
_c/ Montgomery Research, Inc. and Andersen Consulting
260 _aSan Francisco :
_bMontgomery Research, Inc.,
_cc2000
300 _a430 p. :
_bchiefly col. ill. ;
_c30cm
504 _aGlossary of acronyms
650 _aConsumer satisfaction
650 _aCustomer relations
650 _aCustomer services
650 _aRelationship marketing
710 _aAndersen Consulting
942 _cBK
999 _c6143
_d6143