000 | 00568cam a2200181 a 4500 | ||
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020 |
_a9780136110927 _cTZS 12,000/= |
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040 |
_aMUL _beng _eAACR |
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082 | 0 | 0 | _a658.8342 SOL |
100 | 1 | _aSolomon, Michael R. | |
245 | 1 | 0 |
_aConsumer behavior : _bbuying, having, and being / _cMichael R. Solomon. |
250 | _a9th ed. | ||
260 |
_aUpper Saddle River, N.J. : _bPrentice Hall, _cc2011. |
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300 |
_axxv, 654 p. : _bill. (some col.) ; _c29 cm. |
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504 | _aIncludes bibliographical references and indexes. | ||
546 | _aeng. | ||
650 | 0 | _aConsumer behavior. | |
942 | _cBK | ||
999 |
_c6135 _d6135 |