000			00453pam a2200157 a 4500
020			_a0070029865 _cTZS 2275
040			_aMUL _beng _eAACR
082	0	0	_a658.814 BAI
100	1		_aBaier, Martin.
245	1	0	_aElements of direct marketing / _cMartin Baier.
260			_aNew York : _bMcGraw-Hill, _cc1983.
300			_axix, 389 p. : _bill. ; _c25 cm.
504			_aIncludes bibliographical references and index.
650		0	_aDirect marketing.
942			_cBK
999			_c6027 _d6027