| 000 | 00594nam a2200193 4500 | ||
|---|---|---|---|
| 020 |
_a0138510490 _cTZs 5,384/= |
||
| 040 |
_aMUL _beng. _eAACR |
||
| 082 | _a658.8 ABE | ||
| 100 | _aAbell, Derek F. | ||
| 245 |
_aStrategic market planning : _bproblems and analytical approaches _c/ Derek F. Abell, John S. Hammond |
||
| 260 |
_aEnglewood Cliffs: _bPrentice-Hall, _c©1979 |
||
| 300 |
_axii, 527 p. : _bill. ; _c24 cm |
||
| 504 | _aIncludes index | ||
| 546 | _aeng. | ||
| 650 | _aMarketing management | ||
| 650 | _aMarketing Management Case studies | ||
| 700 | _a Hammond, John S. | ||
| 942 | _cBK | ||
| 999 |
_c5941 _d5941 |
||