| 000 | 00557nam a2200193 4500 | ||
|---|---|---|---|
| 020 | _a9788131708064 | ||
| 040 |
_aMUL _beng _eAACR |
||
| 082 | _a658.8 AND | ||
| 100 | _aAnderson, James C. | ||
| 245 |
_aBusiness market management : _bunderstanding, creating and delivering value _c/ James C. Anderson and James A. Narus |
||
| 260 |
_aNew Delhi : _bPearson, _cc2004 |
||
| 300 |
_a480 p. : _bill. ; _c26 cm |
||
| 504 | _aIncludes index | ||
| 546 | _aeng. | ||
| 650 | _aBusiness | ||
| 650 | _aMarketing management | ||
| 700 | _aNarus, James A. | ||
| 942 | _cBK | ||
| 999 |
_c5933 _d5933 |
||