000 04070nam a2200217 4500
020 _a9780073528519
_cTZs.10000/-
040 _aMUL
_beng
_eAACR
082 _a658.5 ANN
245 _a Annual editions :
_b international business
_c/ edited by Fred H. Maidment
250 _a15th ed
260 _aBoston :
_bMcGraw-Hill Higher Education.,
_cc2009
300 _axvi, 173 p. :
_bill.;
_c28cm
505 _aPreface iv Correlation Guide x Topic Guide xi Internet References xiv UNIT 1 Overview of International Business Unit Overview xvi Part A. Introduction to International Business Globalization and Its Contents 2 (6) Peter Marber The Leading Economic Organizations at the Beginning of the 21st Century 8 (4) Fred Maidment Trading Places 12 (4) Peter F. Drucker Here's the Good News 16 (3) Barrett Sheridan Daniel Gross The Real Global Technology Challenge 19 (5) Leonard Lynn Harold Salzman Looking Ahead to Our Place in the Next Economy 24 (5) Matthew Budman Part B. International Trade Theory A Roadmap for the New Trade Landscape 29 (3) Patty Murray Are Global Prices Converging or Diverging? 32 (3) Reuven Glick What One Hand Gives, the Other Takes 35 (16) Ronald Mendoza UNIT 2 International Institutions and Organizations Unit Overview 48 (3) Part A. International Institutions The World's Banker 51 (2) David Frum Helping the Global Economy Stay in Shape 53 (4) Carlo Cottarelli Isabelle Mateos The Bretton Woods System 57 (3) Reuven Glick Mark Spiegel Part B. Financial Markets and Exchanges Wall Street in the Desert 60 (2) Stanley Reed Part C. Monetary System and Balance of Payments Dollar Doldrums 62 (2) Sarah Goldstein Financial Globalization 64 (6) M. Ayhan Kose Part D. Global Corporations China's Mobile Maestro 70 (4) Clay Chandler The Challengers 74 (7) UNIT 3 Environmental Factors and International Business Unit Overview 78 (3) Part A. Legal and Political Environment How Capitalism is Killing Democracy 81 (3) Robert B. Reich Part B. Cultural and Social Environment Grassroots Diplomacy 84 (4) Gail Dutton New Tech, Old Habits 88 (2) Moon Ihlwan Kenji Hall Is U.S. Business Losing Europe? 90 (3) Stuart Crainer Des Dearlove Can Europe Compete? 93 (3) Carl Schramm Robert E. Litan Unequal Access 96 (2) Emily Wax Part C. Ethics and International Business When Greens Go Corporate 98 (5) William Underhill UNIT 4 International Business Operations Unit Overview 100 (3) Part A. International Strategic Management Making It In China 103 (5) G. Pascal Zachary Part B. Import/Export and Entering Foreign Markets The China Factor 108 (2) Industry Week Part C. Foreign Direct Investment A Whiff of New Money 110 (2) Brian Bremmer Assif Shameen BRIC Crumbling? 112 (3) John S.McClenahen Part D. Financial Management and Accounting The Brave New World of IFRS 115 (2) Eva K. Jermakowicz Sylwia Gornik-Tomaszewski Found in Translation 117 (5) Susan M. Sorensen Donald L. Kyle Part E. Operations, Supply Chaining and Research and Developing Shaping the Future of Manufacturing 122 (3) Patricia Panchak Part F. International Marketing The Rise of BRIC 125 (7) Noreen O'Leary Part G. International Human Resource Management International OHS 132 (3) Garrett Brown Out of Work 135 (2) Kanaga Raja Part H. Off-Shoring and Outsourcing Worrying Trends for the Global Outsourcing Industry 137 (2) Barbara Wall Roots of Insecurity 139 (7) Horst Brand UNIT 5 International Business and the Future Unit Overview 144 (2) Countdown to a Meltdown 146 (11) James Fallows Oil Frontiers 157 (4) Andy Rowell A New World Economy 161 (4) Pete Engardio Going Green 165 (5) Kevin M. Kelly Globalization and You 170 (2) Sean Price Test-Your-Knowledge Form 172 (1) Article Rating Form 173
546 _aeng
650 _aInternational business enterprises
650 _aBusiness
650 _aInternational trade
650 _aInvestments, Foreign
700 _aMaidment, Fred H.
942 _cBK
999 _c5743
_d5743