000 01893nam a2200241 4500
020 _a 9780273774860
_cTzs 95,440.8/=
040 _aMUL
_beng.
_eAACR
082 _a651.7 BLU
100 _a Blundel, Richard
245 _a Effective organisational communication :
_bperspectives, principles and practices /
_cRichard Blundel (Author), Kate Ippolito (Author), David Donnarumma (Author)
250 _a4th ed.
260 _a Harlow:
_bPearson,
_c2013.
300 _axxvi, 410p p.:
_b some col. ill.;
_c25cm
504 _aIncludes references and index
505 _a1 Perspectives on communication PART I PRINCIPLES OF COMMUNICATION 2 Breaking barriers: communication in practice 3 Using words: verbal communication 4 Making pictures: non-verbal communication 5 Developing arguments: persuasive communication 6 Establishing a dialogue: interactive communication 7 Making connections: organisational communication PART II COMMUNICATION IN PRACTICE 8 Letters, e-mail and text messages 9 Reports, briefing papers and summaries 10 Advertisements, promotions, news releases and exhibitions 11 Interviews, questioning and listening 12 Presentations and audio-visual technologies 13 Meetings, teams and negotiations 14 Communication in perspective
520 _aSummary:"Effective Organisational Communication is a comprehensive introduction to the principles of effective communication within and between organisations. Combining a strong theoretical grounding and real-world examples, it encourages students to explore fresh perspectives, challenge popular assumptions and gain new insights, while also developing practical communication skills ..."--Page [4] of of cover
650 _aBusiness communication
650 _aCommunication skills
650 _aPrinciples of communication
700 _dIppolito, Kate
_c(Author),
700 _dDonnarumma, David
_c(Author)
942 _cBK
999 _c470
_d470