| 000 | 00606cam a2200205 a 4500 | ||
|---|---|---|---|
| 020 |
_a9780199579617 _cTZS 79395.3 |
||
| 040 |
_aMUL _beng. _eAACR |
||
| 082 | 0 | 0 | _a658.8 BAI |
| 100 | 1 | _aBaines, Paul, | |
| 245 | 1 | 0 |
_aMarketing / _cPaul Baines, Chris Fill, and Kelly Page. |
| 250 | _a2nd ed. | ||
| 260 |
_aOxford ; _aNew York : _bOxford University Press, _c2011. |
||
| 300 |
_axxxiii, 756 p. : _bill. (some col.) ; _c27 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 546 | _aeng. | ||
| 650 | 0 | _aMarketing. | |
| 700 | 1 | _aFill, Chris. | |
| 700 | 1 |
_aPage, Kelly, _d1974- |
|
| 942 | _cBK | ||
| 999 |
_c10330 _d10330 |
||