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Marketing systems for developing countries / International Conference on Marketing Systems for Developing Countries, edited by Dov Izraeli, Dafna N. Izraeli, Frank Meissner by
- International Conference on Marketing Systems for Developing Countries, Dov Izraeli, Dafna N. Izraeli, Frank Meissner
- Izraeli, Dov
- Izraeli, Dafna N
- Meissner, Frank
Series: Its Proceedings of International Conference on Marketing Systems for Developing Countries (INCOMAS) Tel-Aviv University, January 6-10, 1974
Material type: Text
Publication details: New York : Wiley, ©1976
Availability: Items available for reference: Mzumbe University Main Campus Library: Not for loan (1)Location, call number: 380.1091724 IZR.
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Developing business strategies / David A. Aaker. by
Edition: 5th ed.
Material type: Text
Publication details: New York : Wiley, c1998
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.4012 AAK.
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Principles of marketing / Frances Brassington and Stephen Pettitt. by
- Brassington, Frances
- Pettitt, Stephen
Edition: 2nd ed.
Material type: Text
Publication details: New York : Pearson Education Ltd., 1999
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.8 BRA.
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Essentials of marketing : a marketing strategy planning approach / William D. Perreault, Jr., Joseph P. Cannon, E. Jerome McCarthy. by
- Perreault, William D
- Cannon, Joseph P., Ph. D
- McCarthy, E. Jerome
Edition: 12th ed.
Material type: Text
Publication details: New York : McGraw-Hill/Irwin, c2010
Availability: Items available for loan: Mzumbe University Main Campus Library (7)Location, call number: 658.8 PER, ...
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