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	1.	Marketing classics : a selection of influential articles / Ben M. Enis and Keith K. Cox. by Enis Ben M Enis, Ben M Cox, Keith Kohn Edition: 5th ed. Material type: Text Publication details: Boston : Allyn and Bacon, c1985 Availability: Items available for loan: Mzumbe University Main Campus Library (2)Location, call number: 658.8 ENI, ... Found in Open Library: Place hold Add to cart (remove)
	2.	Marketing theory / edited by Pauline Maclaran, Mike Saren, and Mark Tadajewski. by Maclaran, Pauline Saren, Michael Tadajewski, Mark Edition: 1st ed. Material type: Text Publication details: Thousand Oaks, CA : SAGE Publications, c2008 Availability: Items available for loan: Mzumbe University Main Campus Library (3)Location, call number: 658.8001 MAR, ... Found in Open Library: Place hold Add to cart (remove)

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