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21.
The practice of market research : an introduction / Yvonne McGivern. by
  • McGivern, Yvonne
Edition: 3rd ed.
Material type: Text Text
Publication details: Harlow : Prentice Hall/Financial Times, 2009
Availability: Items available for loan: Mzumbe University Main Campus Library (1)Location, call number: 658.83 McG.

22.
Marketing research : an applied approach / Naresh K. Malhotra by
  • Malhotra Naresh K
Edition: 5th ed.
Material type: Text Text
Publication details: Harlow : Prentice Hall/Financial Times, c2007
Availability: Items available for loan: Mzumbe University Main Campus Library (5)Location, call number: 658.83 MAL, ...

23.
Introduction to banking / Barbara Casu, Philip Molyneux, Claudia Girardone by
  • Casu Barbara
  • Philip Molyneux
  • Claudia Girardone
Material type: Text Text
Publication details: London : Prentice Hall Financial Times, 2006
Availability: Items available for loan: Mzumbe University Main Campus Library (6)Location, call number: 332.1 CAS, ...

24.
The economics of money, banking and finance : a European text / Peter Howells and Keith Bain. by
  • Howells, P. G. A
  • Bain, K, 1942-
Edition: 4th ed.
Material type: Text Text
Publication details: Harlow, England ; New York : Prentice Hall Financial Times, 2008
Availability: Items available for loan: Mzumbe University Main Campus Library (4)Location, call number: 332.1094 HOW, ...

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