Taylor, Bernard, Pricing strategy: reconciling customer needs and company objectives; viewpoints of leading authorities, collated and edited by Bernard Taylor and Gordon Wills. - London, Staples P., 1969. - xix, 566 p. illus. 26 cm. Includes bibliographies. eng. ISBN: 0286631512 NA Subjects--Topical Terms: Pricing. Dewey Class. No.: 338.52 TAY