TY  - BOOK
AU  - Adams,R.C.
TI  - Social survey methods for mass media research
SN  - 0805801405
U1  - 302.23072 ADA 
PY  - 1989///
CY  - Hillsdale, N.J.
PB  - Lawrence Erlbaum
KW  - Mass media
KW  - Social surveys
N1  - Includes bibliographical references and index
ER  -