TY - BOOK AU - Mick Finn AU - Walton Mike AU - Martin Elliott-White TI - Tourism and leisure research methods : : data collection, analysis, and interpretation SN - 9780582368712 U1 - 910.072 FIN PY - 2000/// CY - Harlow PB - Longman, KW - Leisure Research KW - Tourism Research N1 - Includes index; Ch. 1. Introducing research Ch. 2. Methodology and research design Ch. 3. Evaluating research Ch. 4. Secondary data analysis in leisure and tourism research Ch. 5. Qualitative methods Ch. 6. Social surveys Ch. 7. Sampling techniques Ch. 8. The analysis of qualitative data : content analysis and semiological analysis Ch. 9. Summarising data : descriptive statistics and the graphical presentation of data Ch. 10. Bivariate and multivariate analysis Ch. 11. Inferential statistics Ch. 12. Writing a research report N2 - Written for undergraduates, this textbook introduces the use of research methods in leisure and tourism. The author specifically explores the use of SPSS for Microsoft Windows and offers suggestions for further research activities ER -