TY  - BOOK
AU  - Varshney Roshan Lal 
TI  - International marketing management : : an Indian perspective 
SN  - NA
U1  - 658.848 VAR 
PY  - 1984///
CY  - New Delhi
PB  - S. Chand, Daryaqanj, 
KW  - Marketing management
ER  -