Advertising / edited by Chris Hackley. - Los Angeles : SAGE, 2010. - vol. 1: xxxvii, 402 p. : vol. 2: x, 425 p. : ill. ; 25 cm. Includes bibliographical references ISBN: 9781412934299 (set) TZS 374,292.7 141293429X (set) Subjects--Topical Terms: Advertising. Dewey Class. No.: 659.1 ADV