TY  - BOOK
AU  - McGoldrick,Peter J.
TI  - Retail marketing
SN  - 0070841594 
U1  - 658.87 McG 
PY  - 1990///
CY  - London, New York
PB  - McGraw-Hill
KW  - Retail trade
KW  - Marketing research
N1  - Includes bibliographical references
ER  -