Kotler Philip <br/><br/>
A framework for marketing management 
/ Philip Kotler  
 - 3rd ed. 
 - Upper saddle River,   Prentice hall,  2007. 
 - Various pagings :  ill. ;  27 cm. 
<br/><br/><br/>eng. 
<br/><br/><label>ISBN: </label>0131452584  TZS 20,000/= 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management
<br/><br/><label>Dewey Class. No.: </label>658.8 KOT