TY  - BOOK
AU  - Berry, Leonard
AU  -  Capaldini, L. A.
TI  - Marketing for the bank executive
SN  - 0900537280
U1  - 658.8093321 BER 
PY  - 1975///
CY  - London
PB  - Leviathan House, 
KW  -  Bank marketing
N1  - Includes bibliography and index
ER  -