TY  - BOOK
AU  - Keegan,Warren J.
TI  - Multinational marketing management
SN  - 0136047939
U1  - 658.809382 KEE 
PY  - 1974///]
CY  - Englewood Cliffs, N.J.
PB  - Prentice-Hall
KW  - Export marketing
N1  - Includes bibliographies
ER  -